Better activity data. Better business results.
Standardized Marketing Intelligence™ for companies using Google Analytics
Solving Enterprise Challenges For Growing Businesses
Connecting structured and unstructured data sets across platforms for action & analysis
Standardizing multiple measurement approaches into a single measurement framework
Tailored For Your Teams
Corporate Comm & PR
Demand Gen & Marketing
IT & Enterprise Analytics
Sales & The Field
Unified Measurement Frameworks
Inform audiences, personas, and segmentation by passing business insight into the ecosystem at the top of the funnel.
App + Web Engagement
Enrich engagement activity with anonymous, partially-identifiable and user-level data to power next-step actions.
Systems & Data sets
Integrate systems and stitch data sets together in a compliant manner that puts privacy first and powers customer experience (CX).
Standards & Processes
Leverage role-based permissions, operational processes and data governance to ensure high levels of data quality are maintained.